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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">economyprom</journal-id><journal-title-group><journal-title xml:lang="ru">Экономика промышленности / Russian Journal of Industrial Economics</journal-title><trans-title-group xml:lang="en"><trans-title>Russian Journal of Industrial Economics</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2072-1633</issn><issn pub-type="epub">2413-662X</issn><publisher><publisher-name>MISIS</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.17073/2072-1633-2024-3-1303</article-id><article-id custom-type="elpub" pub-id-type="custom">economyprom-1303</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>Экономика знаний</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>Knowledge economy</subject></subj-group></article-categories><title-group><article-title>Эконофизическая модель распространения инноваций: модель Изинга</article-title><trans-title-group xml:lang="en"><trans-title>The economophysical model of the propagation of innovation: the Ising model</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-5287-4397</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Жданеев</surname><given-names>О. В.</given-names></name><name name-style="western" xml:lang="en"><surname>Zhdaneev</surname><given-names>O. V.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Олег Валерьевич Жданеев – д-р техн. наук, доцент; профессор Высшей нефтяной школы</p><p>119571, Москва, просп. Вернадского, д. 82, стр. 1</p><p>628012, Ханты-Мансийск, ул. Чехова, д. 16</p></bio><bio xml:lang="en"><p>Oleg V. Zhdaneev – Dr.Sci. (Eng.), Associate Professor</p><p>82-1 Vernadsky Ave., Moscow 119571</p><p>16 Chekhova Str., Khanty-Mansiysk 628012</p></bio><email xlink:type="simple">Zhdaneev@rosenergo.gov.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0009-0004-9048-7402</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Овсянников</surname><given-names>И. Р.</given-names></name><name name-style="western" xml:lang="en"><surname>Ovsyannikov</surname><given-names>I. R.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Иван Романович Овсянников – старший эксперт</p><p>121099, Москва, Новинский б-р, д. 13/4</p><p>141701, Долгопрудный, Институтский пер., д. 9</p></bio><bio xml:lang="en"><p>Ivan R. Ovsyannikov – Senior Expert</p><p>13/4 Novinsky Blvd, Moscow 121099</p><p>9 Institutsky Lane, Dolgoprudny, Moscow Region 141701</p></bio><email xlink:type="simple">ovsyannikov.ir@phystech.edu</email><xref ref-type="aff" rid="aff-2"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Российская академия народного хозяйства и государственной службы при Президенте Российской Федерации; Югорский государственный университет</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Russian Presidential Academy of National Economy and Public Administration; Yugra State University</institution><country>Russian Federation</country></aff></aff-alternatives><aff-alternatives id="aff-2"><aff xml:lang="ru"><institution>АО «Центр эксплуатационных услуг»; Московский физико-технический институт (национальный исследовательский университет)</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Joint Stock Company “Center of Operational Services”; Moscow Institute of Physics and Technology (National Research University)</institution><country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2024</year></pub-date><pub-date pub-type="epub"><day>03</day><month>09</month><year>2024</year></pub-date><volume>17</volume><issue>3</issue><fpage>261</fpage><lpage>270</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Жданеев О.В., Овсянников И.Р., 2024</copyright-statement><copyright-year>2024</copyright-year><copyright-holder xml:lang="ru">Жданеев О.В., Овсянников И.Р.</copyright-holder><copyright-holder xml:lang="en">Zhdaneev O.V., Ovsyannikov I.R.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://ecoprom.misis.ru/jour/article/view/1303">https://ecoprom.misis.ru/jour/article/view/1303</self-uri><abstract><p>При формировании технико-экономического обоснования инвестирования, анализа и оценки эффективности инноваций необходим инструмент описания и моделирования процесса распространения технологий в отрасли. В работе представлена модель распространения инноваций с применением физических подходов, описывающая точку насыщения рынка, т.е. точку, в которой экспоненциальный рост скорости распространения инновации сменяется логарифмическим. Объектом исследования является распространение инноваций, а предметом – разработка функционала точки насыщения рынка. Обосновано применение и описан подход к моделированию процесса насыщения рынка инновацией физической моделью Изинга. Значение инструментария модели Изинга представлено точкой Кюри в ферромагнетиках, которая характеризует фазовый переход 2-го рода. В работе представлена математическая модель соответствия физических параметров экономическим: величина межфирменного влияния, барьеры для внедрения и прорывность инновации. Приведено обсуждение ограничений и применимости данной модели, а также дальнейшие возможные направления исследований эконофизических моделей. Использование разработанного инструмента возможно во всех секторах экономики с целью повышения их уровня инновационной активности.</p></abstract><trans-abstract xml:lang="en"><p>The process of technical and economic justification of investment, analysis and evaluation of the effectiveness of innovation requires a tool for describing and modeling the process of distribution of technology in the industry. The work presents a model of propagation of innovation involving physical approaches, describing the market saturation point, i.e. the point at which the exponential growth of the innovation propagation speed is replaced by the logarithmic growth. The object of the study is the propagation of innovation, and the subject is the development of the market saturation point functional. The authors justified the implementation and described the approach to modeling of the process of saturation of the market with innovation by the physical Ising model. The value of the Ising model’s toolkit is presented by the Curie point in ferromagnets which characterizes the second order phase transition. The article presents the mathematical model of the compliance of physical parameters with economic ones: the amount of inter-company influence, barriers to implementation and breakthrough of innovation. The authors adduce the discussion of the limitations and applicability of this model as well as further potential directions of study of economophysical models. The tools developed by the authors can be used in all sectors of economics to improve their innovation activity level.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>диффузия инноваци</kwd><kwd>эконофизика</kwd><kwd>математическое моделирование</kwd><kwd>физические модели в экономике</kwd><kwd>скорость распространения инноваций</kwd><kwd>управление инновациями</kwd><kwd>модель Изинга</kwd></kwd-group><kwd-group xml:lang="en"><kwd>diffusion of innovation</kwd><kwd>economophysics</kwd><kwd>mathematical modeling</kwd><kwd>physical models in economics</kwd><kwd>innovation propagation speed</kwd><kwd>innovation management</kwd><kwd>the Ising model</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">World Intellectual property Organization. Global Innovation Index. 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