STIMULATION AND OPTIMIZATION OF THE CORPORATE STRATEGYOF CO-FINANCING THE EDUCATIONAL INVESTMENTS

Abstract

Investment in education is regarded in the contemporary Russia as the key factor accelerating innovation development and as the main “engine” of the economic growth based on the human capital. The latter is defined as “knowledge, skills, abilities and capabilities embodied in people and allowing them to create the personal, social and economic well-being”.
The innovative development of the industry is impossible without large-scale educational investments. A special role in its implementation plays the corporate sector. In order to make the education attractive for corporative investments, it is necessary to prove that the investing not only pays off, but comes back with a tangible impact. This approach implements the actual need in developing the strategy of the corporate financing of the educational activity, defining the action plan to harmonize interests of individual and society with appropriate investments of enterprises. The purpose of the strategy is the estimation of public and private investments share in the field of HPE envisaging the goal- investments must be proportional to benefits that will be assigned in the future to each party.
The article describes principal processes involved in modeling and optimization of the specific strategy in this field.