基于价值创造模型的制造型企业智力资本投资方法

智力资本的要素，包括员工的能力、正式的知识来源以及与主要利益相关者的关系，与 公司资源组合中的物质和财务组成部分一起发挥着重要作用。然而，大量研究表明，在制造业 和服务业，智力资本的要素分布不均，对这些要素的投资过程受制于不同的逻辑。本文的目的 是开发一种理论方法，根据这种方法，这种差异在价值创造模型层次产生，价值创造模型是组 织的基本变量，确定所实施的商业模式的本质和结构。该研究重点面对生产型、以产品为导向 的公司，它们可以同时支持多种价值创造模式。这项工作的新颖性在于应用差异化智力资本投 资战略来投资价值链、工作场所和价值网络，提高管理层对确定个别资源在保持制造公司竞争 力方面的作用和优先级方面存在的差异的思考水平。所提出的方法具有现实意义，因为它为生 产公司投资项目组合的管理过程提供方法支持，以开发人力，结构和关系资本。

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